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AMAZON ADVERTISING · SENIOR-LED
Amazon Ads that actually sell
From Sponsored Products to Sponsored Brands: AIM builds and manages Amazon Advertising systems with direct senior responsibility — for qualified traffic, better visibility, and measurable revenue on Amazon.
Visibility on Amazon is not accidental
Amazon listings without an active advertising strategy lose ground to competitors with optimized Sponsored campaigns. Without clean campaign structure, targeted keyword management, and continuous bid optimization, valuable revenue potential goes untapped — regardless of product quality.
Amazon Advertising System by AIM
AIM manages Amazon Ads as an integrated performance system: from campaign architecture through keyword strategy and ASIN targeting to conversion optimization on the product detail page. Every action is aligned to revenue, data-driven, and senior-led.
SERVICES
Amazon Advertising – Complete System
SPONSORED PRODUCTS
CPC-based ads for individual products — in search results, on product detail pages, and off Amazon. With manual keyword targeting, automatic targeting, and ASIN targeting for maximum reach.
SPONSORED BRANDS
Campaigns for brands with Brand Registry access — as video, image, or collection. Placements at the top of search results, on product pages, and on the Amazon homepage. Available as CPC or vCPM.
SPONSORED DISPLAY
Display ads on Amazon properties (Amazon Store, Twitch, Fire TV, Echo Show) and off Amazon on the open web. Own creatives or Amazon-generated formats — for reach beyond the purchase journey.
CAMPAIGN ARCHITECTURE & TRACKING
Clean campaign structure, negative keywords, bid logic, and performance reporting. No budget spend without clear measurability and a structured optimization routine.
WHY AIM
Amazon Ads needs structure, not just budget
Before any budget is spent, we define keyword architecture, match types, and campaign structure. Sponsored Products only work for products that qualify for the Featured Offer position — we analyze listings, eligibility, and the competitive landscape before launch. Every bid decision is documented: full transparency over spend, ACoS, ROAS, and campaign logic as the foundation for strategic decisions.
USE CASES
Who we work with
Brand manufacturers & vendors
Sponsored Brands with Brand Registry access, top-of-search placements, and video creatives for brand building and conversion on Amazon.
Sellers & private label
Sponsored Products with strategic keyword architecture, ASIN targeting, and continuous bid optimization for scalable revenue without wasted spend.
Multichannel brands
Amazon Ads as part of an integrated performance system — connected with Google Ads, Meta, and organic search strategy for cross-platform growth.
Amazon Ads that actually sell
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FAQ
Frequently Asked Questions
Sponsored Products are cost-per-click (CPC) ads that promote individual product listings on Amazon and selected external platforms. They appear in search results, on product detail pages, and off Amazon. Advertisers can use keyword targeting (manual or automatic) as well as ASIN and category targeting. There are no monthly or upfront fees — charges apply only for actual clicks.
Yes. Sponsored Brands require enrollment in Amazon Brand Registry. This program is available to professional sellers, vendors, book vendors, and KDP authors. Sponsored Brands offer video formats, image ads, and collections, and appear in prominent positions such as the top of search results and the Amazon homepage.
CPC (cost-per-click) is charged for actual clicks on the ad — suitable for traffic and conversion goals. vCPM (cost per 1,000 viewable impressions) is charged per thousand viewable impressions — suitable for brand awareness and reach. Sponsored Brands offers both models.
Sponsored Display ads appear on Amazon-owned properties (Amazon Store, Twitch, Fire TV, Echo Show) and off Amazon on the open web (premium placements). Advertisers can use their own creatives or Amazon-generated formats.
For self-managed campaigns (Sponsored Products, Sponsored Brands, Sponsored Display) there is no official minimum budget and no monthly upfront costs. Budgets are set daily. The appropriate budget depends on category CPCs, campaign objective, and the desired learning speed of the algorithm.
AIM SPECIALIZED AI
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